ConvertKit

Self-publishing checklist for indie authors: self publish your book with confidence

self-publishing-checklist-for-indie-authors:-self-publish-your-book-with-confidence

You’ve spent the past several months writing your book. Now it’s time to switch gears and go from writer to publisher/marketer. You’re eager to get your manuscript into the hands of your future readers, but you just don’t know how to do it. And while the thought of self-publishing a book used to be exciting, it now feels overwhelming. Luckily, it’s easier than you think…

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How Pinterest coach Cara Chace uses opt-ins and evergreen automations to grow her audience

how-pinterest-coach-cara-chace-uses-opt-ins-and-evergreen-automations-to-grow-her-audience

Many creators build a business because it feels like a better fit for their lifestyle than any other job out there. This was the case for Cara Chace, who left her career as a Special Agent to build a digital marketing agency. She then narrowed her focus to Pinterest and created the Pin Power Method, a 12-month marketing program she teaches to busy entrepreneurs. Cara…

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ConvertKit’s October 2021 Deliverability Report

convertkit’s-october-2021-deliverability-report

One of our values at ConvertKit is to work in public. We strive for transparency, which is why we share information that is typically kept private, such as our finances. One commonly asked question by creators looking for a new email marketing platform is, “How is your email deliverability?” Here is our monthly deliverability report to answer that question: If you missed previous Deliverability reports,…

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Visual automation templates: Get a headstart on your funnels

visual-automation-templates:-get-a-headstart-on-your-funnels

Email marketing is more than just writing the contents of each email. It’s about understanding your audience’s journey and curating the experience you want for them. But where do you find time to do this? While you can automatically add tags, manage segments, and enter email sequences with visual automations, building them can also be quite a task by itself. You have to consider where…

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Can you be both a generalist and a specialist as a creator?

can-you-be-both-a-generalist-and-a-specialist-as-a-creator?

When starting out as a creator, you’ll likely find yourself in a jack of all trades position, working every part of the job to get your career off the ground. Unless you have a lot of extra funds at your disposal to outsource the work you don’t want to do, in order to succeed, you have to learn how to do everything. This brings up…

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The secret to faster newsletter growth? It’s already in your list

the-secret-to-faster-newsletter-growth?-it’s-already-in-your-list

You’re doing everything you know to grow your email list and make your business more profitable. And it’s working! But it’s beginning to feel like there aren’t enough hours in the day to put in more work to gain subscribers. The problem is there’s only one of you. You can advocate all you want for your content, but your reach might be limited. That is,…

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Tip Jar: An easy way for creators to start monetizing

tip-jar:-an-easy-way-for-creators-to-start-monetizing

The road to monetization for creators isn’t one clear path with set milestones. It’s full of twists and turns. Some start selling products with an email list of 500 fans, while others wait until they have 1 million subscribers on YouTube before they do. Just because you don’t have a product to sell yet doesn’t mean you can’t get paid for the content you’re already…

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Creativity feedback loops (and their impact on mental health)

creativity-feedback-loops-(and-their-impact-on-mental-health)

Raise your hand if you feel like you’re burned out. Yeah, me too. Burnout, as defined by the WHO, is when chronic workplace and occupational stress leads to energy depletion and exhaustion, negativity, and reduced productivity. But when you’re a full-time creator (or side hustling hard), there is no separation between your life and your occupation. There is no vacation or sick time to fall…

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Prepping your creative biz for Cyber Monday in 2021

prepping-your-creative-biz-for-cyber-monday-in-2021

As a Canadian, I watched the nightly news with envy as my neighbors to the south hauled $100 flatscreen TVs into their cars every Black Friday. To add salt to my wounds, Cyber Monday followed—another reminder of all the magical savings I was missing. Luckily these days, Black Friday and Cyber Monday are globally recognized, and everyone can take part in the shopping frenzy. And…

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The impact of Twitch on the creator economy

the-impact-of-twitch-on-the-creator-economy

Nowadays, live streaming platforms abound. But once upon a time, there was only one, and that was Twitch. Launched in 2011 as a platform for gamers to stream their games live for other people to watch in real-time, Twitch has gradually expanded its reach since then. While gaming is still their main focus, creator communities centered around art, music, and talk-based shows have developed as…

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How to promote your books with a great author landing page

how-to-promote-your-books-with-a-great-author-landing-page

Most authors dread the words “author platform.” TikTok! Instagram! Websites! Email! Events! Podcast interviews! There’s so much to figure out when it comes to promoting your work that it can feel very far away from the creativity and fun (okay, Type 2 fun) that created your book in the first place. But when it comes to building an author platform, you only need one thing…

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ConvertKit’s September 2021 Deliverability Report

convertkit’s-september-2021-deliverability-report

One of our values at ConvertKit is to work in public. We strive for transparency, which is why we share information that is typically kept private, such as our finances. One commonly asked question by creators looking for a new email marketing platform is, “How is your email deliverability?” Here is our monthly deliverability report to answer that question: If you missed previous Deliverability reports,…

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Teaching music online is a great way for musicians to make money

teaching-music-online-is-a-great-way-for-musicians-to-make-money

We've all heard the (frankly, rude) adage, “those who can't do, teach.” The truth is, a lot of widely successful and capable musicians feel compelled to share their skillset with the next generation of musicians. We think that should be applauded—not ridiculed nor diminished. Teaching lessons is a fantastic way for musicians to fill time—and earn extra revenue—between other gigs, or can be a fulfilling…

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What’s New in ConvertKit: Cycle 5

what’s-new-in-convertkit:-cycle-5

One of our values at ConvertKit is to work in public. We strive for transparency, which is why we share information that is typically kept private like our finances and our deliverability. In addition, we also want to lean in and keep you updated on how we are developing our product for you with this cycle product report. This cycle product report will cover features…

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Creator burnout: what it looks like, why it happens, and what you can do to heal from it

creator-burnout:-what-it-looks-like,-why-it-happens,-and-what-you-can-do-to-heal-from-it

Burnout is among the most deceptive—and misunderstood—adversaries any creator can face. That’s because the experience of burnout is unique to each creator. It’s deeply personal in how drained it leaves you and how painful it can be. You probably tried some quick-and-easy ways to cope with that. The challenge? Quick fixes don’t work. Taking a day off or magically hitting inbox zero doesn't cut it.…

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6 ways for creators to monetize their content in 2021 (and beyond)

6-ways-for-creators-to-monetize-their-content-in-2021-(and-beyond)

The creator economy is booming. More people indicate they want to be creators these days than ever before. As of 2021, there are around 50 million people working in a creator capacity—as musicians, artists, freelancers, podcasters, photographers, chefs, athletes… the list goes on and on. In fact, more young people want to be YouTubers than astronauts! It’s profitable, too: The creator economy is estimated to…

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Get to your features faster: The new intuitive ConvertKit navigation bar

get-to-your-features-faster:-the-new-intuitive-convertkit-navigation-bar

Say hello to the new ConvertKit experience! If you’ve logged in to your ConvertKit account in the last week, you’ll have noticed some pretty big user-interface changes—a brand new navigation. Over the last 6 years, our product has expanded in so many ways to bring you more than just basic email marketing tools. With the addition of feature sets like visual automations and commerce, you…

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Ask our experts: How to prepare for the holiday season

ask-our-experts:-how-to-prepare-for-the-holiday-season

Although it’s only October and you might be sipping a pumpkin spice latte as you’re reading this, the holiday season is quickly approaching! While some of us might be able to pull off last minute holiday shopping and gift wrapping, your email plans require more advanced planning. Email volume increases greatly in November and December, and not all of the volume comes from good emails.…

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