The Future Belongs to Creators

7 mistakes creators make from a creator who’s made them


There is a plethora of advice for creators already out there and it feels like everything has already been said about how to create and sell. But what about what not to do when creating and selling? In episode #151 of The Future Belongs to Creators, we steer clear of the traditional tales of success. Instead, we have ConvertKit’s Support Operations Lead, Ben Schoeffler, here

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Newsflash! Your attention didn’t collapse. It was stolen (and what to do about it).


Newsflash! Your attention didn’t collapse. It was stolen (and what to do about it). Is your attention span feeling the effects of the constant consumption of information? You’re not alone. With multiple forms of media and extremely busy schedules, we’re living through a serious attention crisis. After years of overconsumption, studies now find that office workers can only focus for three minutes at a time

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Content vs. Physical Goods vs. Both with Mandi Gubler


Mandi Gubler, creator of Happy Happy Houseplant and Vintage Revivals, is no stranger to creating content for an online audience. In 2010, Mandi Gubler started her first blog, Vintage Revivals, when blogging was in its hay day. In the decade since, she has seen success in her blogging business, primarily through consistently creating content. However, with her newer brand, Happy Happy Houseplant, Mandi was able

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How to be successful with brand sponsorships as a creator: Top tips from Justin Moore


There has never been a better time to be a content creator. Content creation has exploded in recent years. But with revenues on the uptrend, it’s important to be aware of the significant wealth distribution gap in the industry. Sponsorship Coach and Founder of Creator Wizard, Justin Moore, is an expert at helping creators earn a living doing what they love. Justin joins us on

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Finding email’s place in a crowded creator economy


Email gets a bad rep these days. It’s considered too spammy, invasive, and impersonal by many, and some think it’s on its way out. But is it really such a tech dinosaur? We don’t think so. Email stands alone in a few key categories you may have never considered. We don’t think email will ever die—and it’s a powerful tool to wield as a creator…

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What creators need to know about NFTs and community


If you’ve spent any amount of time consuming content online, you’ve likely seen the acronym NFT floating around. Do you know about NFTs? And do you know how NFTs can benefit you as a creator? Whether you’re an NFT expert or you’ve only heard about them a couple of times, NFTs will continue to become more relevant in our economy. And for creators, they will…

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How to choose the right medium as a creator


If you’re a full-time creator—or you’re rocking a creative side hustle—you know how overwhelming it can be. With so many creators out there and so many channels to spend time and money on, where do you even begin? Do you invest in your dream podcast series? Or do you create a YouTube channel that you share on Instagram and Twitter? How do you even know…

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The realities of trying to make it in music


In a country obsessed with money, fame, and overnight success, building a sustainable career as a musician can be a huge challenge. Banking on becoming an overnight sensation in a world as saturated with content as ours is a risky move. But without immediate profit, music-making can quickly turn into a money pit. So how do you reach your goal of being a musician without…

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How to think like a scientist to help your creativity


The scientific method is straightforward. Identify a problem, draw a hypothesis, run an experiment, collect the data, and find a conclusion. What if we approached our creative side hustles with the same data-driven mindset? Creators of all types procrastinate, get stuck, burn out, or simply lose momentum. When work is personal or we live like perfectionists, it’s especially hard to break out of a rut…

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Can you be both a generalist and a specialist as a creator?


When starting out as a creator, you’ll likely find yourself in a jack of all trades position, working every part of the job to get your career off the ground. Unless you have a lot of extra funds at your disposal to outsource the work you don’t want to do, in order to succeed, you have to learn how to do everything. This brings up…

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