Content Marketing 101: How to Repurpose and Update Content


It’s easy to feel overwhelmed as a content marketer. After all, you’re competing with the internet, where thousands of new blog posts are being published by the minute. Literally. About 4.4M blog posts are published per day, which works out to about 3000 posts every 60 seconds. And somewhere in that never ending flurry of content, you have to make sure your post gets noticed.…

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What is Facebook Pixel and How to Use It – a Definitive Guide


Lately, everything in marketing is all about “data-driven” and “data-based decisions,” or my favorite, “there’s no place for sentiments, only data.” Then, someone asks me for an opinion about their Facebook Ads performance, and there’s nothing that helps make those “data-based decisions.” That’s why I decided to prepare this guide on how to use Facebook Pixel. Placing a Pixel is the very first step of…

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6 Mind-Blowing Instagram Ad Examples to Drive Ecommerce Sales


Over the last few years, the popularity of Instagram has significantly influenced consumer behavior. Not only do shoppers turn to Instagram for product discovery, but they also buy products in-app. Instagram has great sales potential for ecommerce brands. So, if you want to run Instagram ad campaigns on budget, it’s important to learn from other companies and their best practices.Over 25 million businesses use Instagram…

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What is a Sales Funnel and How to Build an Effective One in 2020


This article explores the methodology and technology of sales funnels – the fastest and the easiest way to promote, sell, and deliver your products or services online. You’ll find this article useful if you have an idea for an online business and you're looking for a solution to put it quickly into action. Table Of ContentsWhat is a sales funnel?Why do you need a sales…

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How to Lower Your Facebook Ads Costs and Improve ROI


If used effectively, Facebook ads are very efficient in growing traffic, generating leads, increasing engagement, and driving sales to a business. The problem is that if not properly managed, the costs of running Facebook ads can become very high. In this article, you will learn important tips that will help you lower your Facebook ads cost and improve ROI. Table Of ContentsHow much does advertising…

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15 Best Out of Office Message Examples to Inspire You + Tips


When you're leaving the office for vacation, or even just for the weekend, with no intention of checking the inbox, you might sometimes find yourself stuck to your desk for much longer than you need. It's because there's one last thing you have to write before closing the laptop and going into your "offline mode". The out-of-office message. It might come easy, especially when you…

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Introducing Autofunnel – Sales Funnel Software from GetResponse


Looking for a sales funnel software that doesn't require you to integrate and pay for multiple tools to run your business smoothly? One that comes with ready-made templates so that you don't have to start from scratch? And finally, one that's super easy to set up? If any of these resonate with you, you're in the right place. Introducing: GetResponse Autofunnel, the sales and lead…

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43 Email List Building Ideas for 2020


Email list building is crucial for email marketing. A high-quality email list can be your most valuable business asset. In this article, you'll find practical tips on how to build an email list. Bonus: Want to learn and practice at the same time? Then join the GetResponse List Building Program and over the next 90 days, you'll learn everything you'll need to know to grow…

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How to Run a Seasonal Marketing Campaign


Looking for a proven way to bump up your sales this year? I've got two impactful words for you: seasonal events. A few years back, only the big companies took part in special events like Black Friday or Cyber Monday. Now, though? Businesses of all sizes – both big, small, and everyone in between – run seasonal marketing campaigns and reap the rewards. Because they…

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8 Superb Landing Page Examples You Just Have to Steal


Landing pages are a crucial part of a successful inbound marketing strategy. No serious online business can do without several high-converting landing pages in their funnel. It's because having many landing pages has great marketing benefits. More prospects’ data. More qualified leads. More conversions. But, building a landing page that converts is no child’s play. It’s a science every online marketer and business should master.…

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Email Marketing Best Practices for 2020


Whether you’re new to email marketing or consider yourself an expert, you likely want the same: to send the best email marketing campaigns. If you’re just getting started, read our beginners guide to email marketing first. Already know your way around? Read on and follow these 21 email marketing best practices that’ll keep your customers engaged, improve your ROI, and get your campaigns going in…

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11 Valentine’s Day Email Campaign Ideas for 2020


February 14 is a joyful date, both for lovers and marketers. While couples celebrate their feelings with gifts and intimate dinners, companies double their email volume and rake in billions in sales. But, when your competitors jump on the occasion and push sales, how can you stay afloat amid inbox clutter and set new records for email marketing revenue? Here are some quick-win strategies for…

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Email Deliverability: What is it and How to Measure it


There are numerous ways to optimize your email marketing campaigns. None of them’s more critical than building high deliverability. Only after you’ve successfully reached your recipient’s inbox can you encourage them to take action. Whether you want them to download your ebook, book an appointment, or buy one of your products, your message won’t help you achieve that if it’s stuck in the spam folder.…

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5 Amazing Ebook Landing Page Designs (and 4+ Mistakes to Avoid)


There are two key reasons you want to create an ebook landing page: To convert qualified leadsTo grow your email list audience, making it a hub for potential customersYet, choosing the right landing page design for your ebook can become a painstaking task. Questions that may plague your mind include: Should you use a long copy or a short one? Which landing page creation tool…

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Introducing On-Demand Webinars – New GetResponse Feature


Have you ever wanted to extend the shelf life of your live webinar? To continue building your email list and sell your products or services long after the end of your live event? If you said yes to either of these questions, you’ll be happy to see the latest development added to the GetResponse Webinars. Introducing On-Demand Webinars, a new solution that’ll amp up your…

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Developing Your Online Marketing Strategy for YouTube


This article was written by our friends at rankingCoach. Enjoy the read! There's nothing like YouTube In the US YouTube reaches a larger audience between the ages of 18-49 than all cable TV networks combined, and 94% of 20-29-year-olds in Germany watch the platform every month. YouTube is the #1 entertainment platform in the United Kingdom. Every month, 2 Billion people watch videos on the…

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Should You Use Emojis in Your Email Subject Line? [Plus Best Practices for Adding Them]


Much like public transport, our inboxes are crowded places. Approximately 90 emails, the average that a working person receives daily, jostle together, bumping into each other in an attempt to get the recipient’s attention. Naturally, the sender puts in all the efforts to make his email stand out, including personalizing the subject line and making the recipient feel special. Some may even pop in an…

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