GetResponse

10 Opportunities To Use Marketing Automation Across The Customer Lifecycle

10-opportunities-to-use-marketing-automation-across-the-customer-lifecycle

For me, marketing automation is one of the most exciting recent MarTech developments, since it gives so many opportunities to help businesses to deliver more relevant communications to their site visitors and subscribers; which help engage and nurture both prospects and customers. I’m not alone. In a poll of our readers on Smart Insights we’re asking ’What is the most important trend in digital marketing…

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Marketing Funnels Beginner’s Guide: Best Practices & More

marketing-funnels-beginner’s-guide:-best-practices-&-more

If you’ve run any marketing campaigns before, you’ve likely come across or maybe even used some form of marketing funnels – visual representations of the customer journey. While marketers are becoming more and more interested in them – and for good reasons which I’ll explain in more detail below – we found the informational chaos surrounding this topic discouraging to say the least. That’s why…

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GetResponse + Zapier Integration Just Got Better

getresponse-+-zapier-integration-just-got-better

Imagine for a moment that you could spend most of your time doing only the things that have the biggest impact on your business. Most entrepreneurs and marketers we know dread the idea of doing the same things over and over again. They’d rather do more profound and creative things instead. And automate all the essential but repetitive tasks. They’re all about efficiency. And so are we.…

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How to Segment Your Email List Using Quiz Funnels

how-to-segment-your-email-list-using-quiz-funnels

We’re continually making snap judgments about other people. For better or worse, human beings can’t help but divide everyone they meet into some group or another. This might be based on how they speak, dress, act, etc. These impressions then affect how we interact with people in all sorts of different ways. It determines what you talk about, and if you’re a salesperson, what product…

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