A Detailed Guide to Email Campaigns Localization


Most brands are going global. They’re targeting a global audience to sell their services and products. So are their email campaigns, with 280 million emails sent globally every single day.  For this, they have to connect with their international users locally. This involves understanding their culture, language, traditions, buying habits, and related nuances.  The reason being, only 25.2% of the overall Internet users are English…

Read More »