Email Segmentation

Are you sending too much email?

are-you-sending-too-much-email?

Marketers shape their email strategy by asking questions. Many companies ask if they send too many emails—and often assume that they do. This is most likely based on a slew of reports and research studies asking questions along the lines of “Why do you unsubscribe from email?” It’s a fair question and, through our experience, […] The post Are you sending too much email? first…

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