martech landscape

5 Types of Email Service Platforms (ESP) for you to consider

5-types-of-email-service-platforms-(esp)-for-you-to-consider

Are you considering a new Email Service Platform (ESP)? The martech landscape has quickly become complex and even contradictory at times, and shopping for best-fit technology can inevitably become a long and often daunting process. In this infographic we have classified the 5 types of ESPs for you to consider based on the kinds of […] The post 5 Types of Email Service Platforms (ESP)…

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5 tips to evaluate a new Email Service Provider (ESP)

5-tips-to-evaluate-a-new-email-service-provider-(esp)

Having the right Email Service Provider (ESP) that meets your needs is crucial for running an efficient and effective operation. It also can be the source of your martech headaches.  The right platform makes it easy for you to build and manage campaigns, track performance and analyze results, and incorporate data at every step. The […] The post 5 tips to evaluate a new Email…

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