holiday marketing

Quick & Easy Recipes for Holiday Email Success

quick-&-easy-recipes-for-holiday-email-success

No Bullsh*t Advice From Email Experts 'Tis the season for holiday shopping! For most online businesses, the Q4 holiday shopping season is their last chance to boost sales and revenue. This year Adobe predicts online holiday sales will increase by 2.5%. This may not sound like a lot. However, Cyber Monday sales alone are expected to exceed 11 billion. With the right tactics in place

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How to Prepare for Peak Holiday Sending 2022

how-to-prepare-for-peak-holiday-sending-2022

Here comes peak season, here comes peak season, right down holiday lane! Last year, holiday sales grew by 8.5%, the biggest annual increase in 17 years! CNBC also reported online sales were up 61%, no doubt tied to the new normal of online shopping. This means email marketing has a lot cut out for it this year to make performance just as strong in 2022.

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Behind the Scenes: How the Holiday Season Impacts Mailbox Providers & You

behind-the-scenes:-how-the-holiday-season-impacts-mailbox-providers-&-you

It’s here! Holiday is here. Are you stretched and ready to run a marathon in a full sprint? As shoppers begin scrambling for deals and hitting the buy button faster than Jeopardy contestants, senders are reacting to sales, performance, and dishing out more and more emails. Even with all of the prep work done and ready, and even with backup plans and testing schedules ready…

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8 Deliverability Tips: Jingle Your Way to the Inbox

8-deliverability-tips:-jingle-your-way-to-the-inbox

“Attention all marketers! It’s that magical time of the year again where wallets loosen, email volumes skyrocket, dollars are on the line, and we all get a little jolly!” (crackles over mic) The holidays are right around the corner. Holiday email schedules and campaigns are being planned. And marketers are gearing up to be in full swing within the next two weeks. As anticipation brews,…

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Holiday Deliverability with Apple’s Mail Privacy Protection: What You Need to Know

holiday-deliverability-with-apple’s-mail-privacy-protection:-what-you-need-to-know

If you live in America or visited during October, did you ever get an urge to scream, “Why are Christmas decorations up when Halloween hasn’t even happened?!” Hopefully, some of you are nodding, so I’m not alone. I now understand WHY those big-box retailers are so proactive when it comes to the holidays. The holiday season is a LOT of work. It takes a lot…

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Finding the Right Email Send Volume

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No Bullsh*t Advice From Email Experts Raise your hand if you are starting to feel a bit claustrophobic when you check your email (raises hand). As our inboxes become fuller, it's apparent that email marketers are ramping up their sending ahead of the holiday season to attract more buyers. And for a lot of brands, it works. But, before you follow suit, you'll want to…

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Holiday Email Marketing, Are You Ready?

holiday-email-marketing,-are-you-ready?

No Bullsh*t Advice From Email Experts As we approach the holidays we thought we'd ask our panel of email experts to offer some advice on holiday email marketing to help you get a little more jingle out of your holiday campaigns. We asked email marketing experts from Campaign Monitor, Twilio Sendgrid, Holistic Email Marketing, Email Monks, Alchemy Worx, OmniSend & eFocus Marketing to share ways…

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