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King for a Day, King for an Email Lifetime

We were joined by Martí Díaz Lorente, Email Marketing Specialist at King, to discuss “How King Unlocked a Treasure Chest of Email Value” for franchises like Candy Crush Saga. Martí was joined by Giuseppe Capuano, his Validity Customer Success Manager. We discussed the major deliverability challenges King faced less than two years ago and their outstanding improvement journey since then. Key learnings included: The power of partnership. Martí…

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Trendline Interactive expands leadership team with new Chief Operating Officer

AUSTIN, Texas, April 21, 2021 /PRNewswire/ — Trendline Interactive, a full-service marketing agency and consultancy, today announced its appointment of Amie Frickel to the role of Chief Operating Officer. Trendline’s hiring of Frickel comes on the heels of the company’s acquisition of LeadMD, the number one performance marketing consultancy in the U.S. and Data Insight Group (DiG), a leading data and analytics […] The post Trendline Interactive expands leadership team with new…

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Tips for Driving More Leads from Your Blog Posts

“Our blog just doesn’t drive leads.” I hear this a lot. And I get it. The best blog posts aren’t hard-sell pieces, they provide value without a purchase and are intended to education, nurture and persuade — not to drive someone to buy right now. But sometimes the issue is with the blog post page wireframe, not with the content. Read on for some simple…

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ConvertKit Goes Freemuim

Yes, you read that right. Just in time for our 7th birthday, ConvertKit is making the switch and adding a completely free plan to our pricing. Our mission is to help creators earn a living and we believe that by adding a free entry-point we are removing a large roadblock for beginner creators towards earning a living online. Right now so many creators start on…

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