TimeLine Layout

November, 2019

  • 29 November

    TOP DESIGNS FOR NOVEMBER

    top-designs-for-november

    This month we’ve welcomed the start of Christmas adverts and emails, but before we can get in the full festive spirit we have Black Friday to get through.   This week brands run the risk of jeopardising their audience trust, so it’s important for them… The post TOP DESIGNS FOR NOVEMBER appeared first on Email Design Review.

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  • 29 November

    Towards LGPD and Beyond – Getting Delivered

    towards-lgpd-and-beyond-–-getting-delivered

    In the first post in this series about learnings from GDPR as Brazilian email marketers prepare for LGPD, we focused on acquiring new customers and prospects. Now we’ll look at approaches for existing subscribers. In Europe, senders generally took one of three routes: Re-permission: Compared with previous data privacy legislation, GDPR imposed a higher duty of care. For senders using Consent as their legal basis,…

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  • 27 November

    How to Sync Sales & Marketing for Successful Growth

    how-to-sync-sales-&-marketing-for-successful-growth

    Often considered the Hatfields and McCoys of the business environment, sales and marketing are two dueling teams that need to get along and call a truce. Now more than ever, marketers and salespeople need to make collaborative efforts to stay ahead of the ever-changing business environment. A communicative, synced sales and marketing department is as effective as it is imperative to success. Below, we have…

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  • 27 November

    Dark Mode in email

    dark-mode-in-email

    In recent months a new challenge has come up for email designers and developers – Dark mode – email clients changing your beautiful email design!    We have put together a table full of handy information on all the (current) email clients that have implemented […] The post Dark Mode in email appeared first on .

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  • 27 November

    Case Study: a 100% increase in site traffic from email

    case-study:-a-100%-increase-in-site-traffic-from-email

    You know the ‘conventional wisdom’ that short emails perform better than long ones? It’s not always true. Read on to learn how we dramatically increased traffic from an email to the website by taking a strategic approach to increasing the length of the message. One website, thousands of items for visitors to choose from, a monthly email sent by a partner featuring one item. When…

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  • 27 November

    Case Study: a 100% increase in site traffic from email

    case-study:-a-100%-increase-in-site-traffic-from-email

    You know the ‘conventional wisdom’ that short emails perform better than long ones? It’s not always true. Read on to learn how we dramatically increased traffic from an email to the website by taking a strategic approach to increasing the length of the message. One website, thousands of items for visitors to choose from, a monthly email sent by a partner featuring one item. When…

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  • 26 November

    Capturing More Leads With Your Content

    capturing-more-leads-with-your-content

    No Bullsh*t Advice From Email Experts Lead generation should be a part of every marketer's content strategy. As marketers, we spend a lot of time creating content—from conceptualizing, researching and writing to publishing and distributing. Now, how do you take that content you've worked so hard to create to capture readers and turn them into leads? We asked marketing experts from Campaign Monitor, Twilio Sendgrid,…

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  • 26 November

    How to Turn Email Addresses on File into Opt-Ins

    how-to-turn-email-addresses-on-file-into-opt-ins

    Everyone wants more subscribers who are regularly converting. While going out and attracting new, high-value subscribers is one path that every brand should explore, it’s also the most expensive. Thankfully, there are many other paths open to marketers to achieve their goals when they take a step-by-step approach to maximizing their email audience potential. One of those approaches is to leverage the email addresses you…

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  • 26 November

    There’s something about bounces

    there’s-something-about-bounces

    I’ve shared a version of this image repeatedly. I think it was only my Facebook friends that got the stick figure screaming in frustration, though. The reality is bounce handling is one of the most frustrating pieces of email delivery. Not only that, many people in the email space treat it as a simple process. It’s really not as simple as we’d like it to…

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  • 26 November

    How to create a loyal, total relationship banking experience for your customers

    how-to-create-a-loyal,-total-relationship-banking-experience-for-your-customers

    As consumers, we’ve defined the financial services industry by the different product offerings. For example, we might work with one bank for our mortgage needs and another for our checking and a third for our savings and financial planning.

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