TimeLine Layout

May, 2021

  • 4 May

    Why Live Chat Therapy is Gaining Popularity in America

    why-live-chat-therapy-is-gaining-popularity-in-america

    The pandemic has changed overall access to online therapy. GetResponse surveyed over 1,100 people to understand their feelings towards this new norm.

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  • 4 May

    Things to check before you click “send”

    things-to-check-before-you-click-“send”

    So much of deliverability is fixing issues after you realize there’s a problem. But what about solving problems before they become a problem? There are ways to predict your deliverability future and improve not only your business but your subscribers’ experience as well. In this episode, Alyssa and Melissa outline tips for proactively preventing deliverability issues before your email even reaches a recipient. Some of…

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April, 2021

  • 30 April

    Low on time? Try these 10 unique paid newsletter formats

    low-on-time?-try-these-10-unique-paid-newsletter-formats

    You’ve been tossing around the idea of a paid newsletter lately, but you aren’t sure if you can pull it off. It’s not a lack of ideas you struggle with—it’s finding enough hours in the day to bring them all to life. Maybe you have moments of soaring confidence thinking about how the recurring revenue could help smooth out your income. But then a twinkle…

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  • 29 April

    What you need to know about the Consumer Data Protection Act

    what-you-need-to-know-about-the-consumer-data-protection-act

    Jan. 1, 2023 – Put this date in your calendar and circle it in red. It’s the day the second major state law governing consumer data privacy and security goes into effect, and it will likely affect your company’s operations. I’m talking about Virginia’s Consumer Data Protection Act – commonly referred to by its acronym […] The post What you need to know about the…

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  • 29 April

    What you need to know about the Consumer Data Protection Act

    what-you-need-to-know-about-the-consumer-data-protection-act

    Jan. 1, 2023 – Put this date in your calendar and circle it in red. It’s the day the second major state law governing consumer data privacy and security goes into effect, and it will likely affect your company’s operations. I’m talking about Virginia’s Consumer Data Protection Act – commonly referred to by its acronym […] The post What you need to know about the…

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  • 29 April

    12 Inclusive Design Changes to Increase Your Marketing Engagement

    12-inclusive-design-changes-to-increase-your-marketing-engagement

    The Americans with Disabilities Act (ADA), 21st Century Communications and Video Accessibility Act (CVAA), and other laws forced companies to make their stores, marketing campaigns, and other aspects of their business more accessible to people with disabilities. However, many brands began to realize that huge portions of their customer base benefit from such accommodations. The understanding that people with permanent, temporary, and situational challenges all…

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  • 29 April

    Emails Going to Spam? 12 Reasons Why That Happens and What You Can Do About It

    emails-going-to-spam?-12-reasons-why-that-happens-and-what-you-can-do-about-it

    Are your emails getting hit by the spam filters? In this article, we’re sharing 12 reasons why emails go to spam instead of the inbox and what you can do to stop them from doing so. With these tips you’ll improve your email deliverability and won’t have to dread the junk folder anymore.

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  • 28 April

    The Real Cost of Spam Complaints

    the-real-cost-of-spam-complaints

    Let's face it, spam complaints happen. If you are sending email, you are bound to get a few spam complaints. But at what point do negative indicators, like spam complaints, start impacting your sender reputation and your ability to reach your subscriber’s inbox? Or when do they begin to raise the red flag or skyrocket to DEFCON 10 at your ESP? This month, we've asked…

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  • 28 April

    Cycling Through Trust, Data, and Engagement with WiggleCRC’s Ed Tibbitts

    cycling-through-trust,-data,-and-engagement-with-wigglecrc’s-ed-tibbitts

    The pandemic has highlighted the importance of messaging relevance and brand trust, and the email channel has been well-positioned. The DMA’s Consumer Email Tracker 2021 (sponsored by Validity) shows relevance is now the leading reason consumers like brand emails, and brand recognition is the top reason consumers open emails. But how do email programs achieve this? To help answer this question, I was joined by…

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  • 28 April

    How to automate your coaching business in 5 easy ways

    how-to-automate-your-coaching-business-in-5-easy-ways

    Running a successful coaching business means you have a lot of plates to keep spinning. You’re busy running coaching sessions, onboarding new clients, creating new programs, managing social media…the list is endless! And even though coaching is a fantastic business model, you’ll burn out if you’re always trading time for money. But what if you’ve already outsourced what you can and your rates are already…

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