Tag Archives: content

#TBT: Hockey, Email, and Content: Turning Prospects and Customers into Fans

#tbt:-hockey,-email,-and-content:-turning-prospects-and-customers-into-fans

Extremely successful organizations don’t just serve their customers – they wow them. Their goal isn’t just to turn email subscribers into customers or customers into repeat customers, it’s to turn them into fans. Fans who value the relationship they have with the brand – and who are vocal advocates both on- and off-line to influence their family members, friends, and colleagues to feel the same. Email…

Read More »

#TBT: Hockey, Email, and Content: Turning Prospects and Customers into Fans

#tbt:-hockey,-email,-and-content:-turning-prospects-and-customers-into-fans

Extremely successful organizations don’t just serve their customers – they wow them. Their goal isn’t just to turn email subscribers into customers or customers into repeat customers, it’s to turn them into fans. Fans who value the relationship they have with the brand – and who are vocal advocates both on- and off-line to influence their family members, friends, and colleagues to feel the same. Email…

Read More »

#TBT: Hockey, Email, and Content: Turning Prospects and Customers into Fans

#tbt:-hockey,-email,-and-content:-turning-prospects-and-customers-into-fans

Extremely successful organizations don’t just serve their customers – they wow them. Their goal isn’t just to turn email subscribers into customers or customers into repeat customers, it’s to turn them into fans. Fans who value the relationship they have with the brand – and who are vocal advocates both on- and off-line to influence their family members, friends, and colleagues to feel the same. Email…

Read More »

A Detailed Guide to Email Campaigns Localization

a-detailed-guide-to-email-campaigns-localization

Most brands are going global. They’re targeting a global audience to sell their services and products. So are their email campaigns, with 280 million emails sent globally every single day.  For this, they have to connect with their international users locally. This involves understanding their culture, language, traditions, buying habits, and related nuances.  The reason being, only 25.2% of the overall Internet users are English…

Read More »
>