Tag Archives: ConvertKit

Empty Nesters


Steve felt trapped. On the outside, his life looked great; he was an industrial engineer at the top of his career, managing a huge team and a multi-million dollar budget for building a new hospital – something he’d always dreamed about. But somewhere along the way, he’d lost that sense of imagination. Why did he feel so trapped in a life he’d created, a life…

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8 Tips for a High-Converting Book Landing Page


Jump ahead: 6 reasons authors need landing pages for their books 5 essential elements of a book landing page 8 book landing page best practices Great book landing page examples for your inspiration Authors know that promoting a book is almost as hard as writing it. The good news is there’s a secret weapon that makes the promotion part a little bit easier: Landing pages.…

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Giving yourself permission


Angela’s watercolor paints kept disappearing and she couldn’t figure out why. It wasn’t until she saw, well, “pastel-colored cockroach turds on the floor” that she realized cockroaches were eating her paint – just another symptom of life in the jungle. Angela grew up in Papua New Guinea with missionary parents who were from a small town in British Columbia, Canada. The jungle, even with the…

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Lights, Camera, Conversions: How to Create Video Landing Pages That Convert


Jump ahead What are video landing pages? Why use video landing pages? Video landing page best practices The average American spends nearly 40 hours a week watching videos. That's a staggering statistic. Just think about that for a second. It's almost as much time as we spend working. Or, if you're a parent like me, listening to Baby Shark on repeat. It's no wonder, then,…

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Getting comfortable with instability


When Nina Garcia found out she was expecting her first child she bought all the books and signed up for all the classes. But, as she remembers it, “there's a difference between knowing it in your head and actually experiencing it.” She went into labor in the middle of the night, and from that moment on nothing was quite like what she’d expected. No matter…

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We’re making some changes to the Free Plan


A lot can change in a few weeks. This is a unique world event. And we’re seeing a lot of creators in need of help. That’s why we launched The Creator Fund last week and why we’re making more changes to our Free Plan today… As of today, we’re changing our Free plan to include email broadcast sending to up to 500 subscribers and adding…

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ConvertKit’s February 2020 Deliverability Report


One of our values at ConvertKit is to work in public. We strive for transparency, which is why we share information that is typically kept private, such as our finances. One commonly asked question by creators looking for a new email marketing platform is, “How is your email deliverability?” Here is our monthly deliverability report to answer that question: If you missed previous Deliverability reports,…

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Fireproof Optimism


Eric doesn't usually create in the early morning; his best work typically happens at night. But on this particular morning, he got up earlier than usual to paint a sign for his friend’s tattoo shop. He opened all the windows of his second-floor apartment that day. He smelled something weird, but brushed it off. This was New York, after all. Things smelled weird sometimes. “If…

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Supporting Creators in Need with The Creator Fund


Today we’re launching a $50,000 fund called The Creator Fund to support creators in need during the COVID-19 pandemic. COVID-19 has already had a wide impact beyond those directly impacted by illness. As the secondary consequences affect the economy for creators and small businesses, there isn't a safety net for creators with nowhere else to turn when their business revenue is slowed or eliminated. As…

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“Feel the fear and do it anyway.”


A story about risk, bravery, and finding the beautiful side of failure. Photography by Rachel at Greenhouse Photo. It happened at 3:00AM. Chaitra Radhakrishna called her boyfriend, waking him up, euphoric: “I think I know what I want to do in my life.” It all started with beauty bloggers, her first “friends” after leaving her home of Bangalore, India to move to the US for…

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3 Powerful Ways to Build an Email List Without a Website


How to build an email list without a website Kickstart your list with a killer landing page Attract subscribers with a giveaway Leverage other peoples' audiences as a podcast guest Tell me if this sounds familiar. You have the perfect idea for a new product or service. Scrambling for a notepad, you jot down some thoughts. The pain points you're solving. A profile of your…

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ConvertKit Now Offers Migrations No Matter Your List Size


Switching email providers can be a lot of work. Migrating email lists, updating forms, testing automations—it all takes time. Time you could be spending growing your audience and sharing your work with the world. Charlie Shipp, ConvertKit's implementation lead and resident migrations guru, knew the migration process needed a facelift. Ever since we first launched, we've helped online creators migrate to ConvertKit from other email…

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ConvertKit’s January 2020 Deliverability Report


One of our values at ConvertKit is to work in public. We strive for transparency, which is why we share information that is typically kept private, such as our finances. One commonly asked question by creators looking for a new email marketing platform is, “How is your email deliverability?” Here is our monthly deliverability report to answer that question: If you missed previous deliverability reports,…

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“It was good to feel embarrassed.”


How embarrassment gave motion designer Austin Saylor the motivation and courage to overcome procrastination and perfectionism. Photography by Keith Pitts It was the middle of the night, and Austin shot up out of bed – someone was banging on the door in the nearby apartment breezeway. His wife Rachel bolted upright and asked, “Did you hear that?” They listened closely. Someone was shouting. “Get out!…

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10 Downloadable Lead Magnets to Grow Your Email List


If you’ve been daydreaming about what it would be like to wake up and see your social media follower count triple overnight, you might want to reshift your focus. While growing a social media following is a great way to engage with new people in your audience, it isn’t the best place to grow your audience. Your email list is. Since email subscribers can be…

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How to Create a Newsletter Landing Page


The old adage tells us that “consistency is key,” but what role does consistency play in our marketing? Why is it a necessity rather than a nice-to-have? When you are focused on thoughtfully building the reputation of your brand, you’ll quickly realize how important it is to provide consistent value to your audience. It’s not enough to capture their attention once and never connect with…

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Creating Launch Buzz with a Coming Soon Landing Page


Everyone loves the buzz and energy that comes right before a big reveal. The experience is similar to attending a live theater show. Rushing to find your seat amongst the crowd, you’ll likely see a large red curtain that spans the entire length of the stage. The curtains hide what is going on behind-the-scenes as you wait with anticipation before the show starts. This is…

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