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Whose ID reigns supreme? Digiday assesses the top 10 ID alternatives

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Without third-party identifiers (like cookies), we've all come to recognize that connected identity is the current and future backbone of digital marketing. But in a landscape with many players (some old, some new) and technology (also some old, some new), how do you know who has the best identity solution?   Digiday stepped in to help. In a new Digiday+ research piece, “A guide to the

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