Tag Archives: General

Email Deliverability October 2021 [infographic]

email-deliverability-october-2021-[infographic]

Six months have passed since our last deliverability test, and I have to say that a lot has changed in such a short period of time. And even more has changed since our first tests four years ago! This is our eighth email deliverability test to date, and you’ll see that there were quite a few movements in the charts. If you’d like to make…

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Salesforce Market Share – Does it Really Own That Much?

salesforce-market-share-–-does-it-really-own-that-much?

Salesforce has more products than any other SaaS application I know, so it’s no wonder this company dominates the CRM market. Launched in 1999 in San Francisco by former Oracle executive Marc Benioff, together with Parker Harris, Dave Moellenhoff, and Frank Dominguez. Back in the day, Siebel (which now belongs to Oracle) was the big name among CRMs, however, they failed to innovate and adopt…

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Video Call Victories: map reveals the most popular video conferencing platforms worldwide

video-call-victories:-map-reveals-the-most-popular-video-conferencing-platforms-worldwide

When the pandemic hit, millions of employees were forced to work from home, causing many potential problems for businesses and the people themselves. How are we going to communicate? Can we work as effectively? In just a few weeks, countless people around the world had installed applications like Zoom, Microsoft Teams and Google Hangouts, to aid them in working from home and staying in touch…

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The Best Newsletter Examples You’ve Got to See!

the-best-newsletter-examples-you’ve-got-to-see!

Whether you’re a retail store owner, blogger/media professional, or educator, you may have been advised to try email marketing. It’s good advice. Email marketing ROI continues to rise, securing you $44 for every dollar you spend on your email campaign. If you’re on the fence about newsletters, don’t be. Newsletters don’t have to be boring or annoying. When done right, newsletters are a super effective…

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HubSpot Market Share – How Big is Its Slice of The Pie?

hubspot-market-share-–-how-big-is-its-slice-of-the-pie?

HubSpot is a big name in the sales and marketing world. If you haven’t used one of its products, you’re likely to have found yourself on its website via one of its blog articles. In fact, it’s worth analyzing HubSpot’s very successful inbound marketing strategy and seeing how you can apply it to your business. But first, back to the data. How Much of The Market…

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Email Deliverability September 2020 [infographic]

email-deliverability-september-2020-[infographic]

This is the sixth email deliverability test we’ve carried out, and, as with every test, it brought quite a few surprises. If you’d like to make a comparison between this test and the previous one, check out our test from February 2020. For those of you who are coming across our tests for the first time, this is something we started doing back in August…

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ClickFunnels Pricing: What You Need to Know

clickfunnels-pricing:-what-you-need-to-know

ClickFunnels claims that its Platinum plan is worth more than a 4-year college education (founder Russel Brunson actually gives students permission to drop out of school in one of his many videos!), and at $3,564 a year that would indeed reflect the actual cost of attending some European universities. So, is it really worth it and is it really the best option for you? I came across…

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Mailchimp Market Share – I Bet You Didn’t Know it Was This Popular!

mailchimp-market-share-–-i-bet-you-didn’t-know-it-was-this popular!

Everyone has heard of Mailchimp. It is literally the most popular email marketing platform on the market. But I guess if you’ve found your way here, you want to know just how popular. We’ve been keeping a close eye on Mailchimp over the years, reviewing new features such as landing pages, changes in pricing and the product as a whole – it’s certainly an interesting company to watch evolve.…

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Mailchimp Landing Pages – All You Need to Know

mailchimp-landing-pages-–-all-you-need-to-know

Celebrating over 18 years in the business, Mailchimp is an email marketing software veteran. It claims to send over 600 million emails every day over its platform, so this should give you an idea of its popularity. Why is it so popular? Aside from its solid marketing, I’m going to guess it’s because its platform is so easy to use for complete beginners. And its…

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8 HubSpot Alternatives You Need to Know

8 hubspot-alternatives-you-need-to-know

If you work in sales or marketing, you’ve most likely come across HubSpot in one capacity or another. Champions of inbound marketing, they have tons of free resources available; most notably their free online course and comprehensive blog. Now, I’ll be upfront with you, having done both the course and used their free CRM as a marketer, I'm a fan of HubSpot. Their free plan is…

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