Tag Archives: sales

Nadya Khoja on Using Team Alignment to Achieve Exceptional Outcomes

nadya-khoja-on-using-team-alignment-to-achieve-exceptional-outcomes

Team alignment is crucial for a company’s long-term success, but how do company leaders champion alignment? And what can we learn from those who are getting it right, especially at a time when so much of our workforce is currently remote? In this interview, Nadya Khoja, Chief Growth Officer at Venngage, talks about all things team alignment with her interviewer Aditya Sheth (also from Venngage).…

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What Makes Leads 5x More Likely to Purchase?

what-makes-leads-5x-more-likely-to-purchase?

Leads nurtured using demand generation strategies are five times more likely to purchase than those nurtured using conventional, outbound tactics. And just one type of demand generation – inbound marketing – has been shown to deliver 10 times the number of leads. Want to chase results like that? Apply these four smart strategies to increase demand generation and, ultimately, lead conversions. Demand generation pulls together a…

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How to Sync Sales & Marketing for Successful Growth

how-to-sync-sales-&-marketing-for-successful-growth

Often considered the Hatfields and McCoys of the business environment, sales and marketing are two dueling teams that need to get along and call a truce. Now more than ever, marketers and salespeople need to make collaborative efforts to stay ahead of the ever-changing business environment. A communicative, synced sales and marketing department is as effective as it is imperative to success. Below, we have…

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